For admission enquiry, kindly contact our education counsellors below:
About the Programme
By pursuing the ARU Business Management programme, students will get a thorough grounding in areas that underpin all successful modern organisations, including human resource, operations, marketing and finance. Students will also explore current issues in the world of business framed within the context of the 4th Industrial Revolution, such as the Internet of Things, globalisation, sustainability, convergence of emerging technologies and social change. Students will also undergo workplace experiential learning during an internship with a commercial firm during the industrial training module of this programme.
Throughout your Business Management degree, you will also benefit from lectures and seminars on block chain, data analytics, machine learning, resume preparation, job-hunting, using social media to enhance your professional profile and more.
Why ARU Bachelor of Arts (Hons) Marketing @ Imperium International College?
Comprehensive Scholarships
Career-Ready Graduates
Industry Relevant
International Affiliations – Our affiliations with Anglia Ruskin University (ARU) allows students entry to a globally recognised ARU Degree in Marketing
Comprehensive Scholarships – To date, we have given out approximately RM2 million in scholarships. This will allow students to focus completely on studies without having any financial worries
Career-Ready Graduates – We place great emphasis on developing student skills (theoretical and practical) that are based on industrial real-world practices. These practices are implemented through a variety of assessment and exercises in the programme
Industry Relevant – Our learner-centered curriculum design focuses on a syllabus that places emphasis on developing student’s hands-on skills to improve practical application and experience that are essential for entering the workforce as competent professionals
Head of Centre Message
Dr Stanley Yeow
Head of School
Hello and welcome to the Imperium Business School. I am Dr Stanley Yeow and the head of school.
As a chartered accountant and having being involved in management over many years in industry, I am very passionate about preparing the next generation of workforce that are empowered to both strategically and operationally make a significant contribution to organisations in the new era of Industry 4.0 where business models and traditional work environment are gradually influenced by the convergence of enabling technologies such as big data analytics, artificial intelligence, augmented reality, additive manufacturing, robotics and the Internet of Things (IoT).
With the ever evolving business environment that pose significant challenges and expectations on the modern workforce, the Imperium Business School has designed programmes that are not only academically rigorous and current, but are structured to develop the critical competencies that are highly sought after by industry, making our graduates career-ready.
Our programmes cover areas in business, management, marketing, accounting and finance, and our students undergo a holistic learning experience that focus on critical thinking and problem solving coupled with technical and soft skill sets to operationalise the application of knowledge to effectively address and manage issues arising from circumstances within and without the organisation, in both the domestic and international context. Students will learn and engage with our lecturers who are not only passionate but are industry experts.
As such, I am confident that our graduates will be well placed to excel in industry both locally and globally.
So with this, I invite you to join us and begin your journey to a bright and successful future. Thank you.
Programme Structure
YEAR 1
Economics for Business and Management
Introduction to Accounting and Finance
Introduction to Business Law
Academic Skills
Marketing Essentials
Analysis of Business
Introduction to People, Organisation and Management
Information Technology for Business
Hubungan Etnik / Bahasa Melayu Komunikasi 3
Strategic Planning for Entrepreneur
YEAR 2
Business Economics
International Business
Enterprise and Entrepreneurial Management
Systems and Operations Management
Business Research Methods
Improving Organisational Performance
Consumer Behaviour
Asian Entrepreneurship and Innovation
Tamadun Islam dan Tamadun Asia / Pengajian Malaysia 3
Malaysian Economy
YEAR 3
Organisational Change Management
Strategic Management Analysis
Sustainable Management Futures
International Intercultural Management
Strategic Management in Action
Marketing Consultancy
Undergraduate Major Project (Desk Based)
Community Services
Internship (3 Months)
Intakes January, July, September Duration 3 years + 3 months internship
Entry Requirements
Into Year 1
A-Levels: Minimum pass in any two subjects, and a pass in Mathematics and English O-Levels/equivalent
or
STPM or any equivalent qualification: Pass with a minimum Grade C (GP 2.0) in any 2 subjects, and a pass in Mathematics and English at SPM level/equivalent
(The requirement to pass Mathematics and English subjects at SPM level for candidate in category STPM/STAM/equivalent can be waived should the qualifications contain Mathematics and English subjects with equivalent/higher achievement.)
or
Foundation or any equivalent qualification: Pass with a minimum CGPA of 2.0
or
Unified Examination Certificate (UEC): Pass with a minimum Grade B in 5 subjects, including Mathematics and English
Into Year 2
Diploma or Advanced Diploma (Level 4 or 5 of MQF) or any equivalent qualification: Pass with a minimum CGPA 2.0
or
Diploma in Accountancy / Diploma in Business from Imperium International College: Pass with a minimum CGPA 2.0
or
Any other equivalent Diploma: Pass with a minimum CGPA2.0
(Note: For non-IIC diploma programmes, the entry into year 2 will depend on the number of exemptions granted)
English Requirement:
IELTS – 6.0
or
TOEFL – 500
or
SPM – Grade C
or
1119 (GCE O-Levels) – Grade C
or
UEC – Grade B6
Assessment and Examination A combination of coursework, projects and final examinations.
Student Testimony
Sia Choon Leam
Anglia Ruskin University (ARU) Bachelor of Arts (Hons) Business Management
I have completed the Anglia Ruskin University programme at Imperium International College. I admire the fact that lectures are conducted in small groups to ensure a more effective teaching process. The lecturers were also very friendly which made the classes more interactive and fun. They often went beyond their means to help and guide me and my peers. Imperium International College has also provided students with an environment that is diverse, and I was able to make many new friends from different background.
